The Indian snacks food market is of the order of 400,000 tons. At a low average price of about Rs.35-60 a kg. Largest share of this Rs.14 bn market still remains with unorganized sector comprising of local manufacturers. There is a wide range of product categories differentiated based on taste. There are approximately 1,000 types of snacks and another 300 types of savories being sold in the Indian market today. These wide ranges of products are categorized under Potato / Banana Chips, Namkeens & Fun-Foods.