India is involved in Corporate Social Responsibility from past 20 years and it was
ranked fourth in the list, according to social enterprise CSR Asia's Asian Sustainability
Ranking (ASR), released in October 2009. But the initiatives that have been taken so
far are not sustainably and responsibly focused towards balanced growth in India.
Today CSR has become imperative management principle and more or less, nearly
90% of Companies are involved in CSR initiatives but benefit is not passing onto to the
ground level where it is required in absolute terms.