In India, micro, small, and medium-sized enterprises (MSMEs) play a crucial role in encouraging industrialization, decreasing regional disparities, and creating jobs with minimal investment. Almost every industry in India, including micro, small, and medium-sized enterprises (MSMEs), is undergoing radical upheaval as a result of the evolution of “business ecosystems”. New technologies like digitization, data analytics, machine learning, connectivity, and new modes of collaboration are driving rapid and profound changes to the fundamental architecture of businesses, with the result that many previously rigid boundaries are beginning to disintegrate or even disappear altogether. Challenge and uncertainty are constant companions during times of upheaval. Nonetheless, this is how we find fresh chances. This research looks at how the modern business environment affects the financial and non-financial success of micro, small, and medium-sized enterprises (MSMEs), as well as the novel arrangements these businesses need to survive and growin the future.