In this research work, I study the impact of the coronavirus pandemic on the media and entertainment industry. Basically, the media and entertainment industry of India is very large and provides huge employments to millions of people and includes internet, TV, radio, newspaper, magazine, photography, cinema, publishing, etc.During a time of social distancing and limited contact with others, social media became an important place to interact. Social medias are the platforms through which peoples was connected and helped the world remain connected, largely increasing usage during the pandemicsituation. As a result of pandemic our social lives have shifted on digital platform as individuals have been more restricted to their homes, and entertainment consumption has increased,